In the present fragile recovery phase of our economy, online marketing is more important than ever, to help your businesses get found by new customers.  With the demise of paper based directories, the Internet is becoming the first port of call for discerning consumers seeking a wide range of solutions to problems, information and entertainment.  Crucially, a lot of that online search is mobile device driven. We live in a world where people...

Local search engine optimisation is no longer an optional add on for your bricks and mortar business.  The techniques of this process are all surprisingly simple, but there are a lot of them and they do need to be repeated often to generate the kind of customer capture every business wants. Is your business one that would do better if it were ranked locally in the search engines? You will find below three powerful suggestions that you can...

SEO is a Modern version of doing your homework. Sounds really attractive doesn’t it? Search Engine Optimisation, to give it its proper title, is the underlying foundation of all successful websites in the modern, post Google slap, era of relevance, uniqueness and added value. In this article Maria Brown looks at the importance to businesses, of keywords and categories, in being found online. The embedded video gives some excellent...