In the present fragile recovery phase of our economy, online marketing is more important than ever, to help your businesses get found by new customers.  With the demise of paper based directories, the Internet is becoming the first port of call for discerning consumers seeking a wide range of solutions to problems, information and entertainment.  Crucially, a lot of that online search is mobile device driven. We live in a world where people...

Getting your business high in search engine rankings is one of the best things that you’ll ever do. This means that more people are going to come to your business as a result of the results offered by their searches. The more traffic you can drive to your business the more potential customers you have visiting your site and chances are most of these will purchase some of your products or services. Not everyone is going to want what you...

SEO is a Modern version of doing your homework. Sounds really attractive doesn’t it? Search Engine Optimisation, to give it its proper title, is the underlying foundation of all successful websites in the modern, post Google slap, era of relevance, uniqueness and added value. In this article Maria Brown looks at the importance to businesses, of keywords and categories, in being found online. The embedded video gives some excellent...